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Kendrick Lamar stars in a new Reebok ad (after announcing their official partnership), taking viewers on a trip as K. Dot revisits his old neighborhood of Compton, CA. Aesthetically, the video dons black & white visuals which adds a certain appeal that’s quite fitting as Kendrick narrates his story.

Directed by Anthony Mandler.

Original Source: REEBOK x KENDRICK

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